From raw images to real world advertising

From raw images to real world advertising

When I am hired for my abilities as a commercial advertising photographer, I usually become part of a team.  A marketing person or graphic designer might contact me to request a quote for a project.  Usually a detailed description of what the client is looking for...
Business Portraits Done Safely

Business Portraits Done Safely

A business portrait tells a story in a single image.  Every business, I believe needs to connect with their audience on a personal level by revealing who the employees are  in the positions to help.  There are many ways to do a business portrait.   I have done them in...
My Favorite Images of 2018

My Favorite Images of 2018

In looking back on the projects I have been involved in this past year, I am pleased with the images that have accumulated.  Rating my favorites is a subjective process and the only criteria I set is that each image was either for a job or for promotional purposes.  I...
May I Have Your Attention Please!

May I Have Your Attention Please!

Driving around Appleton, I have noticed commercial signage that utilizes elements from roadside marketing long used on highways to attract business.   I might refer to this as roadside point of purchase marketing.  These signs and structures appeal to the whimsical...
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