These Days As a business owner, ignoring the present health crisis in the world would be self serving. My wife works in healthcare, so the reality of what is of greatest importance reveals itself daily in a viceral, emotional way around here. Any photography...
Telling the story Commercial advertising photography needs to tell a story in an image. When I shoot product or industrial jobs, the focus is on a line of items being sold by the company to the consumer. In the case of an industrial photo shoot, a new or unique...
When I am on location with a list of images to capture, (particularly for industrial projects), there often times is a requested shot on that list of one, two or three people to be set up as an environmental small group portrait. This could be three foremen, the...
Driving around Appleton, I have noticed commercial signage that utilizes elements from roadside marketing long used on highways to attract business. I might refer to this as roadside point of purchase marketing. These signs and structures appeal to the whimsical...
Considering photography done for pleasure: I get a chance each month to choose a subject and a corresponding action, with the knowledge that the image will be printed in a publication for others to see. I regard this opportunity a privilege. Not only does it...
It is that time when I look back on the past year’s projects and choose my ten favorite images. 2017 offered many opportunities to exercise skills, new lighting set-ups and improved final images in post production with new techniques and time saving discoveries....
